People of the modern world concerned with arts and paintings have seen paintings painted with water-color, poster-color, oil-color or acrylic-color. But basically, all these are chemical colors whereas the pigments we are producing and distributing are totally natural, absolutely traditional and completely handmade. The history of such natural pigment dates back to 1200 years or more! Such pigments have different names. They are also called historical pigment, ancient pigment, traditional pigment, mineral pigment, stone pigment, dry pigment, natural pigment, real pigment etc.

Natural colors are free of toxicity and are free from any of the harmful effect often associated with artificial colors. Natural colors possess a natural beauty and freshness of its own which sets it apart from the other artificial colors. It can be compared to the beauty of natural flower to an artificial one if one may be allowed to use an analogy. It is something of an esoteric beauty which one can experience but difficult to express in dry words. An inspired artist needs the appropriated medium to express his feeling and aesthetic beauty without which there can be no creation. An appropriated medium is one, which enable an artist to manifest the full range of expression, which the medium should enable. The natural pigments have always been the part and parcel of an avid artist's medium from ancient time. It is on account of its many qualities that the art enthusiasts and discerning artists have always used natural colors for their unique and historical masterpieces. The natural colors ensure the preservation of the painting for generations. It ensures the immortality of the artist and his work. If properly cared, such paintings do not fade even for millenniums.